The man who has led the NADA’s regulatory advocacy efforts since 2006 believes the tide may be turning in the CFPB’s attack on dealer participation.
New York dealer Bill Fox brings experience, passion, humility and unwavering support for the franchised dealer model to his role as 2015 NADA chairman.
The annual Dealers’ Choice Awards stand apart in honoring the industry’s best partners, providers and finance companies as selected by dealers and dealership personnel.
The magazine caught up with Dealertrack’s Raj Sundaram to discuss sales forecasts, the specter of the subprime auto finance bubble, digital retailing and the Dealers’ Choice Awards.
Relying on email alone will not lead to confirmed appointments or sales.
ADT sits down with Dean Evans, a digital marketing expert with experience in the retail, OEM and third-party segments.
Successful Internet dealerships are built on an interdependent strategy that puts showroom sales pros and BDC agents on the same page.
Low turnover and rock-solid policies for labor times and pricing help retain your valuable service customers.
Having trouble hiring quality service technicians? You might not be looking in the right places.
Custom workstations allow dealers to design and maintain clean, efficient shops that can reduce customer wait times and help retain skilled technicians.
Consumers will suffer from the CFPB’s use of the word ‘loan’ in place of ‘auto finance contracts.’
Crafting a winning direct mail marketing campaign in the Digital Age requires a clear, concise message that drives car buyers to your website.
Use the subtle and not-so-subtle emotional clues every customer divulges to get them excited about the vehicles and features you know they’ll love.
Mike Stone’s 50-year career in auto retail was built upon his genuine desire to serve customers over the long term.
The Alpha Dawg joined LotLinx’s “Year of the Dealer” roundtable at NADA 2015 to offer his insights on the true value of customer satisfaction. For more videos, click here.
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