Articles by Jennifer Murphy - Senior Assistant Editor

Jennifer Murphy - Ghazal focuses heavily on each store’s numbers. He receives various reports from each store daily, weekly and monthly and analyzes them to determine how each store is performing, see if any of them need improvement and...

Jennifer Murphy - The customer is taken to the private office of one of the four the service consultants/advisers who usually spend between seven and 10 minutes with each customer to understand the customer’s concerns.

Jennifer Murphy - While some consider reconditioning and detailing synonymous, they are very different. According to Ken Billado, assistant manager of the detail operation at The Automaster (a high-line and import dealership group out of Shelburne, Vt.), reconditioning is quite different from detailing.

Many savvy dealers use a host of online tools to help improve efficiency in various areas. Auto Dealer Monthly took a closer look at an array of online tools that can help dealers make the most of their valuable time.

For Hugh Evans, Chuck Clancy Chrysler Jeep Dodge has been his home away from home for the past 23 years. His average for 2012 so far is 25 new and used vehicles per month.

“Go green.” It sounds easy enough, but where do you start? Auto Dealer Monthly has compiled 22 ways dealers can go green.

In the automotive retail industry, ongoing training is a necessity, especially with the accelerated rate of change fostered by technology and government regulations. Auto Dealer Monthly looks at the advantages and disadvantages of different types of training and how dealers can get the most out of training events.

Sanderson Ford currently sells about $2.3 million in parts a month, so having an efficient and smooth-running operation is vital. Of course, a parts operation doesn’t grow to be this size overnight.

Technology allows dealers to easily track Web analytics but it’s easy to get overwhelmed. Which analytics are the most important? Dave Winslow, the intelligence chief at Dealer.com, shared with Auto Dealer Monthly the top five Web analytics dealers should monitor.

Yev Primbetov admitted he’s “always been kind of a car nerd,” which makes his job incredibly fun. “The business I’m in now is like show-and-tell.” Apparently he’s good at show-and-tell because he averaged 18 vehicle sales a month during the last quarter of 2011.