Articles by Kimberly Long - Assistant Editor

Does a dealership really need a website optimized for mobile devices? The short answer is yes. Author Kimberly Long offers perspectives from both dealership personnel and technology providers on the benefits of having a mobile website.

QR, or quick response, codes represent fairly new technology, and their potential applications within the dealership are still being explored. Author Kimberly Long presents a brief look at using QR codes in the dealership.

Author Kimberly Long chronicles how four auto dealers got their customer relationship management efforts under control by implementing new processes, holding employees accountable, and continually tweaking their strategy to stay on track and up to date with technological changes.

Sometimes on the way to starting the career you planned to have, you stumble on the career you were meant to have. Such was the case with Chris Roehm.

In southeast Ohio, the Don Wood Automotive is building a nationwide Web presence for its parts and accessories business. Learn about Dealer Jeff Wood’s strategy to further build his Internet empire, which currently encompasses 39 URLs, and his online parts and accessories business.

Patrick Himmler - Having previously owned his own business for 20 years, Patrick Himmler understands the dedication required to excel on the job. He works at least six days a week, sometimes seven, at Auction Direct USA in Victor, N.Y.

Glen Roberts - To hear Glen Roberts tell it, he’s nothing special. However, his sales numbers beg to differ with his self-assessment. Auto Dealer Monthly's 2010 Sales Professional of the Year averaged 48 sales per month throughout most of 2010.

Details of Auto Dealer Monthly’s 2010 Auto Finance Survey are revealed.

A number of factors figure into the equation for successful collections. Auto Dealer Monthly spoke to several BHPH professionals for their insights on issues like personnel, training and use of GPS and starter interrupt devices.

Over the last year or so, many dealerships have dialed back their special finance operations or given up on them altogether, but not Planet Ford, a World Class Automotive Organization (WCAO) dealership in Spring, Texas.