DealerLink Introduces Trigger Complete^SM Leads

Charlotte, NC—DealerLink, the industry’s leading provider of exclusive special finance and auto sales leads, recently announced the launch of its newest offering, Trigger Complete^SM Automotive Trigger Leads.

The introduction of this new breed of trigger leads offers dealers a unique set of benefits bundled together in a single, convenient package—leads guaranteed to be less than 24 hours old, appointment-setting and follow-up services, and a finance source that will provide a firm offer of credit to qualified buyers.

Through DealerLink’s relationships with Equifax, TransUnion and Experian, a dealer is able to obtain leads for anyone who has applied for auto financing anywhere in that dealer’s market, and all leads are guaranteed to be less than 24 hours old. Guaranteed exclusivity of leads and a free lead management tool are also part of the Trigger Complete^SM package.

Most notably, DealerLink has teamed with a well-established national finance source to take the burden of compliance off dealers’ shoulders. “We partner with a lender that’s licensed in all states that’s going to provide [a firm offer of credit],” relieving the dealer of liability, explained Tim Parker, DealerLink’s president and CEO. This finance source is guaranteed to be 100-percent compliant with the Fair Credit Reporting Act, the Fair and Accurate Credit Transactions Act and the National Do Not Call Registry.

DealerLink is able to provide call verification of customer information as well as appointment-setting services through its own U.S.-based call center. “That’s a value-added service,” said Parker. “We go ahead and make the appointment, confirm the appointment and follow up for the dealer.”

Parker said a program as thorough as Trigger Complete^SM has never been seen in the marketplace before. “I think dealers are going to find this very exciting,” he said. “We believe it is absolutely a complete program.”

About DealerLink:
DealerLink was founded with one primary objective in mind: to provide new and used car dealers with car sales leads and special finance leads while providing an economical and cost effective way of helping their automobile dealers sell more cars in the largest growing segment of the car business - people with bad credit, bankruptcy or credit problems. DealerLink was founded by auto industry veterans with a staff that has over 35 combined years of experience in the industry consisting of past General Managers, General Sales Managers and Special Finance Managers. For more information, visit www.dealerlink.us, e-mail admin@dealerlink.us or call toll free at 800-890-8850.

12/22/2009