Articles for Internet Dealer Operations

Christopher's Dodge World: Changing the Way the World Buys Cars

Wednesday, August 30, 2006
John Zieglar - www.CDodge.com has enabled the dealership to increase sales volume from 20 to 30 vehicles per month to 138 sales on one month...

Four Dealers Drive Success With Special Finance

Wednesday, August 30, 2006
John Zieglar - Apparent differences aside, each of these dealers recognized the wealth of money to be made in special finance...

The Right Product For The Right Customer At The Right Time

Tuesday, August 29, 2006
Ali Amirrezani - Matrix marketing systems are a highly effective way to increase a dealership’s business, but they can be confusing at first...

Rich Media Hits Automotive Space

Tuesday, August 29, 2006
Ali Amirrezvani - Rich Media can be defined as any marketing solution that uses streaming audio, video and interactive elements to deliver a message that cuts through other marketing messages...

The 11th Commandment For Your Internet Department

Monday, August 28, 2006
Seth Ridgeway - The Mitsubishi and Kia stores don’t necessarily sell more cars than ... they are just better at getting Internet customers to the store...

Effectively Utilizing Incentives To Capture Leads

Friday, August 25, 2006
Ali Amirrezvani - The main reason incentives work is basic human nature; we like receiving free things...

Rich Media: Do You Need To Tone It Down?

Friday, August 25, 2006
Ali Amirrezvani - If used properly, rich media can be a highly engaging and visually active way to interest your customer...

Generate More Leads With Interactive Online Advertising

Friday, August 25, 2006
Ali Amirrezvani - proven and effective e-marketing techniques combined with an interactive Web site to produce outstanding results...

Is Your Web Site Provider A Search Engine Optimization Expert

Friday, August 25, 2006
Ali Amirrezvani - Should one go with a provider that out sources this important process or with one that has built their platform...

Internet Department Grows At Tasca

Tuesday, August 22, 2006
John Zieglar - In an effort to better understand our customers, we always ask ‘How did you begin your research?’...

Your Part In Online Sales

Tuesday, August 15, 2006
Drew Lieberman - ...allowing prospective buyers to bid on each item and sell it to the highest bidder...

Increasing Sales By Improving Effectiveness

Tuesday, August 15, 2006
Al Amersdorfer - An Internet salesperson who knows how to read “between the lines” of an Internet lead for response clues...

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