Articles by Harlene Doane - Editor / Director Of Operations

Harlene Doane Harlene Doane
Editor/Director of Operations
Auto Dealer Monthly
Publishing Auto Dealer Monthly and Special Finance Insider Magazines
888.300.8844
Editor@AutoDealerMonthly.com

The People Factor - Managing By the Numbers

Sunday, October 19, 2008
Harlene Doane - Dealers have started looking closely at employee staffing and productivity in addition to overall dealership gross profits. The current all-dealer (domestic, import and highline) Benchmark departmental gross profit per employee is ...

Driversselect Marketing Obsession

Wednesday, October 01, 2008
Harlene Doane - In walks a tiny blonde in a bright orange shirt carrying a bright orange, oversized handbag. The excitement and passion for what she does is evident from the minute she opens her mouth. She proudly states that she is in the customer delight business.

The Lack of Consistent Accountability

Saturday, September 06, 2008
Harlene Doane - Dealers, frustrated with the results in the BDC, are trying to solve what they believe is a management problem. However, the root of the problem may be much deeper. The problem lies in ...

Pushing Your Used Vehicle Department

Saturday, August 09, 2008
Harlene Doane - It’s time to treat the used vehicle department as a business, specifically, one designed to earn maximum profits. You likely review the sales, expenses, ratios and trends of your dealership ...

Measuring the Internet Department Results

Wednesday, July 16, 2008
Harlene Doane - The one thing everyone has discovered is that no one has figured out exactly how to wrap their arms around a topic like Internet sales ..

The Quiet Giant Of Technology: Dominion Enterprises

Tuesday, July 01, 2008
Harlene Doane - Dominion Enterprises is an organization that provides marketing services to key verticals. Those verticals are automotive, specialty vehicles (such as cycle, RV and commercial trucks), real estate, apartments and employment.

The Quiet Giant Of Technology: Dominion Enterprises Cont'd

Tuesday, July 01, 2008
Harlene Doane - Dominion Enterprises is an organization that provides marketing services to key verticals. Those verticals are automotive, specialty vehicles (such as cycle, RV and commercial trucks), real estate, apartments and employment.

Service Retention: The Value of Your Service Advisor

Monday, June 09, 2008
Harlene Doane - A recent manufacturer study indicated a sharp rise in the chance of selling a customer another vehicle based on the number of times they visit your service department. A single service visit increased that chance by 29 percent...

Managing Inventory; Three Trends On The Rise

Tuesday, May 13, 2008
Harlene Doane - Many new vehicle dealers are now using this software, also known as inventory prediction programs, to ensure they are stocking the vehicles buyers want. In some cases, this has caused dealers to say no to a ...

Dealers' Choice Award Winners: Internet Trainers

Friday, April 04, 2008
Dealers' Choice Award Winners: Internet Trainers

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