Article

best practices

January 2013, Auto Dealer Today - WebXclusive

Focus on Optimizing Your Website for Better Conversion

By Ali Amirrezvani

Ali Amirrezvani uses the magazine's 100th issue to reflect on the last decade of digital marketing in the automotive retail arena.

Tags: Auto Dealer Monthly, BDC, best practices, Dealer Websites, DealerOn, digital marketing, google analytics, internet marketing, internet sales, OEM, using technology, web marketing, www.crazyegg.com, www.usertesting.com, www.visualweboptimizer.com

December 2012, Auto Dealer Today - WebXclusive

How to Accelerate Your BHPH Performance Results

By Mark Dubois

Author Mark Dubois looks at the top three solutions that have helped dealers rapidly accelerate their BHPH performance results.

Tags: BDC, best practices, bhph, bhph dealers, business management, Collections, Hiring, Regulations, training

October 2012, Auto Dealer Today - WebXclusive

Ten Characteristics of BHPH Customers

By Alan Mosher

BHPH expert Alan Mosher looks at 10 key traits exhibited by most buy here pay here customers and what it all means for BHPH dealers.

Tags: BDC, best practices, bhph customer profile

October 2012, Auto Dealer Today - WebXclusive

Best Practices to Market Used Inventory Online

By Ali Amirrezvani

Technology expert Ali Amirrezvani offers a number of tips for effectively marketing your used inventory online.

Tags: BDC, best practices, DealerOn, Google, Inventory Management, inventory merchandising, M.A.S.T.E.R., Online Marketing, used car sales, web marketing

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