Article

closing rates

February 2015, Auto Dealer Today - Feature

Real Pros Don’t Close

The need to establish trust and transparency has taken precedence in an era defined by well-informed Internet customers and pressure from state and federal regulators. Photo: IStockPhoto.com

By Paul Hatcher

GM says pressure from consumers and regulators will force sales pros to abandon their lifelong reliance on ‘closing’ tactics.

Tags: closing rates, Regulations, Sales Tactics, sales training

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