July 2017, Auto Dealer Today - WebXclusive
By Jayden Maharaj
Digital marketing expert offers step-by-step instructions for creating and sending a Facebook ad for your store.
Tags: Facebook, facebook advertising, Online Marketing
March 2013, Auto Dealer Today - WebXclusive
By Paul Potratz
The magazine’s digital marketing expert provides a nice primer for getting your digital ad strategy dialed in.
Tags: advertising costs, advertsing campaign, BDC, facebook advertising, internet marketing, Mobile Marketing, social engagement platform, twitter, web marketing, Website
January 2013, Auto Dealer Today - WebXclusive
Marketing experts takes a look at Facebook, and provides a primer for brand building on the social media site.
Tags: advertising, BDC, facebook advertising, facebook marketing, online advertising, Online Marketing, web marketing
By Jim Ziegler The Alpha Dawg charts the brief rise and long fall of Johan de Nysschen, the recently departed president of Cadillac and author of the business plan that effectively crowned Lincoln as the new king of American luxury.
By Jim Ziegler Ziegler believes Uber’s directors should face criminal charges for their role in an Arizona woman’s violent death.
By Jim Ziegler
By Tariq Kamal Hindsight is 20/20, but at least one industry member saw GM’s latest mishap coming a mile away.
By Tariq Kamal The Dealers’ Choice Awards are the Yelp of vendors and finance sources.
By Jason Heard Heard knows delegation and outsourcing are the quickest path to a work-life balance.
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