Article

Greg Goebel

November 2014, Auto Dealer Today - Feature

We Are the 64%

New data proves that a significant number of potential special finance customers will purchase at another dealership — most likely one that has a proven process in place and a team committed to capturing their share of that market. 

By Greg Goebel

New data proves that nearly two-thirds of dealers who serve subprime customers are being outsold by their competitors. Escape the 64% club by committing to special finance and getting your entire team on board.

Tags: Greg Goebel, special finance

September 2014, Auto Dealer Today - Feature

Stop the Presses!

Dealers who excel in SF know that the documentation customers use to prove residence and income is becoming increasingly easy to fake, prolonging the verification process. 

By Greg Goebel

A recent front-page article spins the facts to make the auto finance industry and dealers look bad.

Tags: Greg Goebel, special finance

January 2014, Auto Dealer Today - Feature

Special Finance: When the Wheels Fall Off

Aging inventory is a symptom of slow sales. Dealers who excel in special finance have learned to stock the type of units that customers and finance companies demand.

By Greg Goebel

Special finance guru weighs in to help troubleshoot your underperforming department.

Tags: benchmark, F&I, Greg Goebel, inventory, personnel, special finance

June 2013, Auto Dealer Today - Feature

Capturing The Special Finance Lead

Greg Goebel is the CEO of Used Car University LLC. GoebelG@AutoDealerMonthly.com

By Greg Goebel

Special finance expert Greg Gloebel explains how he would spend his advertising dollars to attract credit challenged customers in today’s market.

Tags: advertising, budget, Consumer Portfolio Services Inc., credit application, Greg Goebel, Internet Leads, marketing, ROI, special finance

April 2013, Auto Dealer Today - Feature

Funding Fundamentals

Greg Goebel is the CEO of Used Car University LLC.

By Greg Goebel

Unfunded deals make life difficult for you, your finance companies and your customers. Our special finance expert lays out a foolproof process for quicker funding.

Tags: F&I process, Finance, finance company, Greg Goebel, loan approval, special finance

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