Article

Innovations

July 2013, Auto Dealer Today - Cover Story

Test Drives Delivered: A Profile of a Unique Seattle Startup

John Wehr (left) and Grant Feek (right) cofounded Tred in 2012. Wehr, the company’s chief technology officer, spearheaded technology projects for HiiDef Inc., creators of Flavors.me and Goodsie.com.

By Stephanie Forshee

A Seattle startup is taking a different approach to improving the car-buying experience, one that is supposed to drive a better connection between dealers and their customers.

Tags: concierge services, Customer Service, customer service innovations, dealership profiles, Innovations, Online Buying, sales incentive ideas, Tred, West Coast dealerships

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