Article

Sergio Marchionne

December 2013, Auto Dealer Today - Feature

NADA in New Orleans: Let the Good Times Roll ... Again

By Jim Ziegler

The Alpha Dawg is ready to laissez les bon temps rouler as the NADA convention returns to New Orleans and welcomes an industry on the rise. Whether the vendors will welcome his presence is another matter.

Tags: Alpha Dawg, Chrysler, Data, Digital Air Strike, Fiat, Jim Ziegler, NADA, New Orleans, On the Point, Sergio Marchionne

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