Article

trade-in

March 2017, Auto Dealer Today - Feature

Trade You for It

Illustration by ©ISTOCKPHOTO.COM/TARRAS79

By Jason Heard

GSM makes the case for taking unusual trades and bartering services.

Tags: networking, Powersports, trade-in

March 2016, Auto Dealer Today - Feature

3 Ways to Get Personal

By Jason Heard

General sales manager explains how facility tours, trade walks and common courtesy can restore the human touch to an increasingly digitized transaction.

Tags: customer satisfaction, Customer Service, trade-in

September 2015, Auto Dealer Today - Feature

More Appraisals, More Trade-Ins

By Bill Mokry

The more appraisals you conduct, the more opportunities you have to capture trades and the benefits that come with them.

Tags: sales, trade-in, Vehicle Appraisal

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