Article

NADA 2014

Learn more about some of the products and services on display at the 2014 NADA Convention & Expo.

April 2014, Auto Dealer Today - Feature

by ADM Staff

Floor Traffic on the Web

SaleMove’s unique web platform was designed to allow dealers to interact with website visitors. Now distributed by Autobytel, the technology provides a customizable web experience by recreating the showroom experience online. Dealers can greet visitors, offer assistance, help them select a vehicle and more, according to the provider. www.salemove.com

Price Promise Adds Leasing 

Edmunds.com has expanded upon the site’s Price Promise tool by offering dealers the opportunity to capture more lease customers. Participating dealers can set parameters such as down payment, term and annual mileage to calculate a monthly payment on a new-car lease; customers can then print Price Promise certificates to bring to the store. www.edmunds.com

Platform-Neutral Data 

ROI-BOT is a vendor-neutral data warehouse that gives dealers the ability to store and review historical data from multiple partners. The solution incorporates automatic data feeds and manual data entry, so there are
no limitations as to which vendor data can be stored, according to the provider. www.roi-bot.com

Digital Showroom Signage

Enplug is a digital billboard designed to allow customers to interact with the screen in real time. Billboards range in size from 32 to 80 inches and can stream ads, social media content and more. Customers can connect
with any smartphone without installing an app, according to the company.
www.enplug.com


Your Comment

Please note that comments may be moderated. 
Leave this field empty:
Your Name:  
Your Email:  

Blog

On-the-Point

Jim Ziegler
A Faster Horse

By Jim Ziegler
The Alpha Dawg wonders where the demand for driverless vehicles is coming from and has good news and bad news — but mostly bad news — for Fiat Chrysler and Cadillac dealers.

Strangers in the Mall

By Jim Ziegler
The Alpha Dawg makes new friends, stands up for Cadillac dealers, charts the rise of the independent lots, and reconsiders free trade agreements.

You Can’t Handle the Truth

By Jim Ziegler

Watch Out for Grizzlies

By Jim Ziegler

Opening Observations

Over the Curb