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BDC

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December 2015, Auto Dealer Today - Cover Story

Building an Online Empire

PHOTOS BY DAN MCCABE/REALCUSTOMER.COM

By Toni McQuilken

Toni Anne Fardette has taken Atlantic Auto Group’s BDC and digital marketing campaigns to the next level.

Tags: BDC, Dealers, Online Marketing

June 2013, Auto Dealer Today - WebXclusive

10 Must-Dos Before Selling the Store

By ADM

Now that the economy has turned around, selling a dealership can be done with a lot more comfort. But dealers need to be smart before making any hasty decisions.

Tags: auto dealerships, BDC, dealership owners, National Automobile Dealers Association, Selling an auto dealership, selling the store

April 2013, Auto Dealer Today - WebXclusive

Pinterest Continues to Interest

By George Nenni

Pinterest is proving to be business-friendly. It recently rolled out a new tool to help businesses measure the effectiveness of their activities on the social media site. Our digital marketing expert offers his thoughts.

Tags: automotive SEO, BDC, internet mark, internet marketing, Pinterest, social media marketing, web marketing

April 2013, Auto Dealer Today - WebXclusive

Battle of the Inbox

By Greg Wells

The magazine’s business development expert says to burn those e-mail templates, then lays out 10 steps to making your e-mail stand out.

Tags: BDC, Email Marketing, how to email, Internet customer

April 2013, Auto Dealer Today - WebXclusive

Dealership Spotlight: George Grubbs III

By ADM

George Grubbs III’s Infiniti dealership is smack in the middle of a major roadwork zone, but he refuses to let the project create detours between him and his customers.

Tags: advertsing campaign, BDC, business management, customer service innovations, dealership profiles, digital marketing, Independent Community Bankers of America, Infinity, internet sales, pintrest, using social media

March 2013, Auto Dealer Today - WebXclusive

PPM Driving Retention, Profits

By Daryl K. Tabor

Daryl Tabor looks at how prepaid maintenance plans and courtesy service packages are driving service retention at dealerships.

Tags: BDC, Customer Loyalty, Customer Retention, DMEautomotive, Fideltiy Warranty Services, Generation Y, MediaTrac, Parts and Service, Prepaid Maintenance, Resource Automotive

March 2013, Auto Dealer Today - WebXclusive

Managing By The Numbers

David Keller is a partner with CliftonLarsonAllen, a Top 10 nationwide accounting firm with extensive experience in serving new- and used-vehicle retailers, heavy truck and utility trailer outlets, and BHPH dealerships. Contact him at 314.925.4317. DKeller@AutoDealerMonthly.com

By David Keller, CPA, CFE

A dealership’s financial statement can reveal exactly how it’s perceived in the community. The magazine’s accounting expert identifies the metrics that tell all.

Tags: BDC, customer satisfaction, finanacial statements, finance chargebacks, financial statements

February 2013, Auto Dealer Today - WebXclusive

Are Car Dealers Racketeers?

By Thomas B. Hudson, Esq.

The magazine’s legal expert weighs in on a court case involving a consumer’s use of the RICO Act to sue a dealer.

Tags: BDC, Customer Relations, FEDERAL REGULATION, Fraud, lawsuits, RICO act, wire fraud

February 2013, Auto Dealer Today - WebXclusive

10 Must-Follow Advertising Guidelines

By Jim Radogna

Jim Radogna offers 10 insights that will help you navigate the sometimes messy business of advertising.

Tags: advertising, BDC, compliance, false advertisements, Federal Trade Commission, Fraud, FTC, radio, Regulators, television advertising

February 2013, Auto Dealer Today - WebXclusive

The Hybrid Challenge

By Kelly Wadlinger

Kelly Wadlinger takes a look at the hybrid manager, where the roles of sales and F&I are combined.

Tags: BDC, F&I, F&I manager, F&I products, finanace, Hybrid Vehicle, Industry Summit

January 2013, Auto Dealer Today - WebXclusive

California to BHPH Dealers: “Get Lost.”

By Thomas B. Hudson, Esq.

The magazine’s legal expert explains why California’s attack on buy-here, pay-here dealers was unwarranted and unneeded.

Tags: Assembly Bill 1534, BDC, BHPH legislation, buy-here-pay-here, California, California Finance Lenders Law, Department of Corporations, Institute for Automotive Service Excellence, legislation, Senate Bill 956

January 2013, Auto Dealer Today - WebXclusive

Thoughts on Managing Inventories

By David Keller, CPA, CFE

CPA David Keller examines why dealers and managers need to make inventory management a top priority if they want to maximize sales opportunities and minimize write-offs and write-downs.

Tags: BDC, CASH FLOW, Inventory Management, Used Cars

January 2013, Auto Dealer Today - WebXclusive

Focus on Optimizing Your Website for Better Conversion

By Ali Amirrezvani

Ali Amirrezvani uses the magazine's 100th issue to reflect on the last decade of digital marketing in the automotive retail arena.

Tags: Auto Dealer Monthly, BDC, best practices, Dealer Websites, DealerOn, digital marketing, google analytics, internet marketing, internet sales, OEM, using technology, web marketing, www.crazyegg.com, www.usertesting.com, www.visualweboptimizer.com

January 2013, Auto Dealer Today - WebXclusive

Exercise Caution with Customer Information and Peer-to-Peer Networks

By Mark A. Bross

Attorney Mark Bross examines a recent FTC action involving a dealership's inadvertent disclosue of customers' information over a peer-to-peer network and cautions dealers to assess their own information collection practices.

Tags: BDC, business practices, FTC, GLB Safeguards Rule, Internet, peer-to-peer, PERSONAL IDENTIFICATION INFORMATION, privacy policy

January 2013, Auto Dealer Today - WebXclusive

Special Finance Bootcamp

By Greg Goebel

Special Finance Bootcamp

Tags: BDC, special finance bootcamp

January 2013, Auto Dealer Today - WebXclusive

Own The Phone 3 Day Intensive Training

By Greg Goebel

Own The Phone

Tags: BDC, Own the phones seminar, Sales Training

January 2013, Auto Dealer Today - WebXclusive

GM's Minority Dealership Program: Dealers Receive Support, But Obstacles Outweigh Opportunities Cont'd

By John Carroll

John Carroll - To help them cope, said Cole, minority dealers also gather in a Dealer 20 Group setting twice a year to share ideas.

Tags: 20 Groups, BDC, General Motors, minority dealers

January 2013, Auto Dealer Today - WebXclusive

GM's Minority Dealership Program: Dealers Receive Support, But Obstacles Outweigh Opportunities Cont'd

By John Carroll

John Carroll - The advisory council also works closely with the GM Minority Dealers Association, a separate national organization.

Tags: BDC, minority dealers

January 2013, Auto Dealer Today - WebXclusive

Related Finance Company Considerations: A Difficult Decision That Requires Extensive Review Cont'd

By David Keller, CPA, CFE

David Keller - You should review all the legal implications with an attorney who is familiar with the BHPH and RFC industry to ensure your paperwork and other related documents comply with all regulations and laws...

Tags: BDC, bhph dealers, Dealer's Guide to Compliant Paperwork, Regulations, special finance

January 2013, Auto Dealer Today - WebXclusive

Rent-To-Own Pays Off On The Bayou: Independent Dealer Successfully Switches Business Plan Cont'd

By Jennifer Murphy Bloodworth

Jennifer Muprhy - The flip-side of the dealer maintaining ownership of rented vehicles is that renters can return the vehicle to the dealer at any time for any reason and leave debt free, as long as the vehicle is in good condition.

Tags: Auction, BDC, bhph, contingent liability coverage, rent to own, renters insurance

January 2013, Auto Dealer Today - WebXclusive

Prescription For "Wholesale Pain" Cont'd

By Scott Dreisbach

Scott Dreisbach - Your stocking guide needs to be based on actual sales rate, not forecasts. This “ideal” stocking guide number should then be compared on a daily basis to the actual availability for each category and model year.

Tags: ACV, BDC, CarMax, demographics, Inventory Management, used days' supply, Wholesale

January 2013, Auto Dealer Today - WebXclusive

Managing Multi-Regional Operations: Stewart Management Group Finds Success in Market Diversification Cont'd

By John Carroll

John Carroll -The same is also true for advertising. In Birmingham, they stick strictly with TV. In Tampa, it’s newspapers. In Jacksonville, it takes a combination of both. It all depends on what is successful in the marketplace.

Tags: advertising, BDC, communication networks, multi-regional operations, newspaper advertising, radio ads, technology, telecom, television advertising

January 2013, Auto Dealer Today - WebXclusive

The New Employee You Just Hired Committed Bank Fraud: The Value Of Background Checks Cont'd

By Carlos Rodriguez

Carlos Rodriguez - Now that background checks are more common, job seekers are recognizing the importance of taking steps to ensure that information in the public domain is correct and presents them in an appropriate light.

Tags: background Checks, bank fraud, BDC, Credit Report, DMV, employees, personnel

January 2013, Auto Dealer Today - WebXclusive

Franchise Options For The Independent Dealer<br>A Look At Payless And Thrifty Car Sales Cont'd

By John Carroll

John Carroll - To stay in the fold, dealers in both groups have a set of standards to maintain. The appearance of the lot has to retain a franchise look with specs on signage. Payless requires a paved lot, no dirt or gravel.

Tags: BDC, Franchised Dealerships, Independent Dealerships, reputation management

January 2013, Auto Dealer Today - WebXclusive

Franchise Options For The Independent Dealer<br>A Look At Payless And Thrifty Car Sales Cont'd

By John Carroll

John Carroll - “After the brand, it’s undoubtedly dealer support,” added Harley about the benefits of a franchise deal. “If you’re the prospect and you become the franchisee, we don’t say ‘Good luck. Send us a check every month.’”

Tags: BDC

December 2012, Auto Dealer Today - WebXclusive

Battles Loom Ahead for Automotive Domain Names

By George Nenni

Author George Nenni looks at a recent major change in the world of Internet domain names.

Tags: BDC, Dealer Websites, digital marketing, domain names, gTLDs, ICANN, OEM, web marketing

December 2012, Auto Dealer Today - WebXclusive

Harmless Horseplay is not a Harassment Defense

By Jim Radogna

Author Jim Radogna discusses the alarming numbers of harassment and discrimination lawsuits being filed against car dealerships.

Tags: BDC, discrimination, EEOC, employees, employment, Equal Employment Opportunity Commission, harassment, labor laws, lawsuits, privacy policy

December 2012, Auto Dealer Today - WebXclusive

What You're Thinking Is Really Gross

By Alan Ram

Alan Ram of Proactive Training Solutions discusses how dealers can increase their gross profit.

Tags: BDC, CRM, customer satisfaction, gross profit, Profitability, Sales Training, sell the vallue, training

December 2012, Auto Dealer Today - WebXclusive

Free Legal Advice on the Internet

By Thomas B. Hudson, Esq.

Attorney Tom Hudson explains why relying on the Internet for legal research and compliance is no substitute for the advice of a qualified legal professional.

Tags: BDC, compliance, Consumer FInancial Protection Bureau, consumer protection, federal lawsuit, Federal Trade Commission, Legal, Regulations, retail installment contracts

December 2012, Auto Dealer Today - WebXclusive

5 Questions Auto Dealers Should Ask Before Buying a Digital Sign

By David Warns

Author David Warns points out some advantages of utilizing digital signs for dealerships and offers a few questions dealers should ask before making such an investment.

Tags: advertising, BDC, branding, compliance, digital signage, Online Marketing, Regulations, Service, signage

December 2012, Auto Dealer Today - WebXclusive

How to Improve Your Accounting Department

By David Keller, CPA, CFE

CPA David Keller takes a closer look at the importance and responsibilities of an often-forgotten part of the dealership, the accounting department.

Tags: accounting concerns, BDC, common paperwork problems, morale, Parts and Service, Service

December 2012, Auto Dealer Today - WebXclusive

Who is Responsible for Making Your CRM Perform

By Philip Barras

Philip Barras, VP of dealer services for Dominion Dealer Solutions, examines how accountability can help dealers get the most from their CRM product.

Tags: apple, BDC, CRM, CRM data usage, data mining, efficiency, microsoft, using technology

December 2012, Auto Dealer Today - WebXclusive

Are You Considering F&I in Your Digital Marketing Decisions?

By Ali Amirrezvani

Ali Amirrezvani, president and CEO of DealerOn, discusses changes dealers can make to their digital marketing strategy to include an under-served segment online, F&I.

Tags: automotive SEO, BDC, CAPTCHA code, credit application, F&I, NADA, Online Marketing, search engine optimization, special finance, web marketing, Web Tools, WordPress

December 2012, Auto Dealer Today - WebXclusive

Influencing the Shopper

By Brad Nierenberg

Brad Nierenberg, president of RedPeg Marketing, looks at how consumers use social media throughout their purchasing cycle and what it means for auto dealers.

Tags: BDC, Customer Loyalty, Facebook, Radio Sales Today, sales funnel, social media marketing

November 2012, Auto Dealer Today - WebXclusive

BDC Spells Success at Mike Anderson Chevrolet

By Kimberly Long

Kimberly Long talks about the great success Mike Anderson Chevrolet has had with the perfect business development center (BDC) and customer relationship management (CRM) system. Kimberly points out the different BDC strategies that worked and how you can implement them at your dealership.

Tags: Autobytel, autos.com, AutoTrader.com, BDC, Cars.com, CRM, dealership management system, Internet Leads, internet sales, lead generation, lead management, Online Marketing, social media marketing

November 2012, Auto Dealer Today - WebXclusive

Digital Marketing Dos and Don'ts

By Amy Peck

The one constant with digital marketing is that it changes… constantly. The challenge for car dealerships is keeping up with the ways in which digital marketing can help them discover and engage consumers, and turn

Tags: BDC, digital marketing, Edison Research, Facebook, google+, online advertising, SEO, twitter, Yahoo! Autos, Yelp, YouTube

November 2012, Auto Dealer Today - WebXclusive

CRM: The Well-oiled Dealership Machine.

By Alex Snyder

Expert Alex Snyder discusses how the most important technology at any dealership is the one that promotes process: the CRM (Customer Relationship Management) software. Snyder believes CRM systems and software can provide you with great customer data and help you take care of the most important part of the crm process: follow-up.

Tags: BDC, Bridging the Internet Sales Gap, CRM, CRM data usage, data mining, Dealer Software, repeat and referral sales

November 2012, Auto Dealer Today - WebXclusive

What to Look for When Choosing a Pay-Per-Click Advertising Company

By Derek West

Derek West outlines seven things that great pay per click management companies have in common. Every dealer needs to make sure they are investing in the right platform with the right company.

Tags: advertsing campaign, BDC, Dealer Websites, google analytics, Online Marketing, pay-per-click advertising, web marketing, Web Tools

November 2012, Auto Dealer Today - WebXclusive

It’s Not Just Fortune that Favors the Bold

By Kelly Wadlinger

Kelly Wadlinger dicusses how she deals with inventory management in the digital age. Kelly has interesting views on how to stay ahead of your competitors with bold moves and full capacity inventory.

Tags: auction sales, BDC, business management, dealer factory relations, Inventory Management, manufacturer incentives

November 2012, Auto Dealer Today - WebXclusive

Uncommon Sense

By Thomas B. Hudson, Esq.

Legal expert Thomas Hudson points out the important of a "integration clause" to preclude the buyer from later claiming the dealer orally promised to include in the deal the sun, the moon and the stars.

Tags: Arbitration, BDC, contracts, Deceptive Practices, Fraud, integration clause, lawsuits, MVSFA

November 2012, Auto Dealer Today - WebXclusive

Internal Control Concerns Over Electronic Funds Transfers (EFT) and Automated Clearinghouse (ACH) Payments

By David Keller, CPA, CFE

Expert David Keller discusses the importance of security systems and internal control when processing Electronic Fund Transfers (EFT) and Automated Clearinghouse (ACH) payments.

Tags: accounting concerns, ach transactions, automated clearing house, banking, BDC, CASH FLOW, computer security, Electronic Transactions, Fraud, online security

November 2012, Auto Dealer Today - WebXclusive

Applying a “Back to Basics” Philosophy to Your CRM

By Philip Barras

Expert Philip Barras of Dominion Dealer Solutions discusses how to ramp up sales through the use of your dealership's database. Phil lays out a list of the best CRM practices to energize your database, from using electronic logging systems to conducting a regularly-scheduled save-a-deal review.

Tags: BDC, client relations, CRM, CRM data usage, data mining, digital marketing, Email Marketing, marketing, post sale follow up, Sales Process, Software, technology

October 2012, Auto Dealer Today - WebXclusive

Used-Car Success for the Small Franchise

By Jennifer Murphy Bloodworth

Jennifer Murphy of Auto Dealer Monthly takes a look at how a small used car franchise, Napa Ford, was successful through the use of inventory management tools and online car auctions.

Tags: BDC, dealership management systems, Franchised Dealerships, Inventory Management, marketing, process, small businesses, used car dealer

October 2012, Auto Dealer Today - WebXclusive

No Silver Bullet Solution to Finding Affordable Vehicle Inventory

By Mark Dubois

Mark Dubois talks about finding affordable vehicle inventory in the buy here pay here (BHPH) industry. Mark discusses networking, advertising, and recycling inventory as a way to keep your vehicle inventory costs low.

Tags: BDC, bhph, bhph dealers, buyer network, Inventory Management, NIADA, used-vehicle values, Wholesale

October 2012, Auto Dealer Today - WebXclusive

Don’t Forget to Tell Your Inventory Story

By Jim Radogna

Jim Radogna, President of Dealer Compliance Consultants, discusses what vehicle conditions and history reports you should disclose to your customers. Jim also talks about how to determine if the vehicle you're selling should be classified as new or used.

Tags: Auction, AutoCheck, BDC, Carfax, customer satisfaction, Disclosures, Federal Trade Commission, Inventory Management, inventory merchandising, lawsuits, unwinding a deal, vehicle history report

October 2012, Auto Dealer Today - WebXclusive

Think Future Customer Service Now

By Brad Nierenberg

While customer service is necessary to close the sale, it is even more important in building loyalty and retention. Author Brad Nierenberg offers five ideas to help dealers develop customer service that goes above and beyond consumer expectations.

Tags: BDC, Customer Loyalty, Customer Retention, Customer Service, Facebook, social media marketing

October 2012, Auto Dealer Today - WebXclusive

Preparing Multiple Contracts?

By Thomas B. Hudson, Esq.

Attorney Tom Hudson discusses why the practice of writing multiple contracts on the same deal is bad news and can cause dealers to run afoul of the federal Truth in Lending Act.

Tags: BDC, compliance, contracts, Disclosures, retail installment contracts, Truth in Lending Act

October 2012, Auto Dealer Today - WebXclusive

Creating the Simple-minded Customer

By Brian Barfield

Brian Barfield, founder of Modern Day Selling, closes out his series on the four basic customer types by focusing on the main goal: creating the simple-minded customer.

Tags: BDC, customer profiles, Customer Service, customer types, needs-analysis questions, Sales Training, simple minded customer

October 2012, Auto Dealer Today - WebXclusive

Service and Parts – More Gross or Less Expense To Obtain Profitability?

By David Keller, CPA, CFE

Author and CPA Dave Keller examines the best way to increase profitability in the parts and service departments.

Tags: BDC, improving your service department, increasing sales, labor to parts ratio, Parts and Service, Profitability, selling service, technician training

October 2012, Auto Dealer Today - WebXclusive

Best Practices to Market Used Inventory Online

By Ali Amirrezvani

Technology expert Ali Amirrezvani offers a number of tips for effectively marketing your used inventory online.

Tags: BDC, best practices, DealerOn, Google, Inventory Management, inventory merchandising, M.A.S.T.E.R., Online Marketing, used car sales, web marketing

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