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Revelers cheer New Year’s fireworks in Valparaiso, Chile. Photo by Andrés Aguiluz Rios It’s 2017. Expect More From Your DMS.
The reach of new technology extends to your dealer management system, and you should demand a solution that exceeds your expectations.
Social Awareness
The publisher seeks expert advice for making social marketing work for dealers.
How to Be More Social
Social marketing experts from dealerships around the country share advice for starting a meaningful dialogue with your community, generating organic, in-market leads, and calculating your return on investment.
The Lawsuit Ticking Behind You
Unguarded customer data is a reliable source of income for identity thieves and a largely underestimated threat to auto dealers.
Don’t Let Ex-Employees Steal Your Data
IT expert explains how data theft happens, the possible implications, and five ways to prevent it at your store.
Condition Reports: Let’s Get Digital
Paper documentation is hurting your service department’s bottom line. Here’s how to fix it.
Magazine Offers Details on Compliance Summit Program
Scheduled for Aug. 29-30, Compliance Summit is designed to deliver a crash course in federal regulations and enforcement action to help dealers, agents and industry execs build sustainable sales and F&I processes without sacrificing productivity and profitability.
Get More Out of Facebook
Use the 1-2-3 method for managing engagement on Facebook and the Rule of 5 to keep from becoming overbearing.
How to Hit the Microtarget
Dealers are driving timely, relevant communications with data-driven microtargeting. Digital marketing expert explains how it’s done and why it works.
Good News for Dealers Who Love Bad News
Whether you realize it or not, intent-based search optimization is making or breaking your digital marketing campaigns.

Internet Department News

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CarHub.com Quiz Targets Super Bowl Viewers
CarHub.com today released results of a consumer survey designed to help manufacturers and marketers select which models to advertise during the upcoming Super Bowl.
Compliance Summit Returns to Texas in September
Held alongside Industry Summit for the second consecutive year, Compliance Summit will include one full day of compliance education for dealers, managers, and sales and F&I professionals. An onsite certification courtesy of Automotive Compliance Education (ACE) will be available to all attendees the following day.
automotiveMastermind Adds Toyota to Its Platform
automotiveMastermind, a predictive analytics and marketing automation technology company for automotive dealerships, today announced that Toyota dealerships across the country will now be able to partner with it.
Autobytel Sells Off Specialty Finance Leads Product to Internet Brands
Autobytel last week completed the sale of its specialty finance leads product to Internet Brands Inc. for $3.2 million in cash and $1.6 million in additional transition licensing income.
Edmunds Unveils New Website, Logo Design
Edmunds this week unveiled a revamped online experience and refreshed new logo. The company has also dropped the '.com' from its name and will now be known as simply “Edmunds,” according to a company announcement.
Tech Companies Offer 2017 Marketing and F&I Predictions
This year saw a slew of companies enter the automotive space looking to push vehicle sales into the Digital Age. With the New Year’s bells within earshot, several of them offered their 2017 predictions in the areas of marketing and F&I.
Wheel's Automotive to Service Kia Canada's CPO Marketing Needs
On Jan. 12, 2017, Wheel’s Automotive Dealer Supplies Inc. will begin servicing the certified pre-owned merchandising and marketing needs of Kia Canada’s network of dealers.
Auto/Mate Now Integrated Into DealerOps
As part of the integration, dealerships that use both vendors’ solutions will now receive automatic and seamless updates from their Auto/Mate Automotive Management Productivity Suite (AMPS) software into their DealerOps Platform.
AutoBase Customers to Gain Access to Flick Fusion's Video Marketing Platform
Flick Fusion has announced a partnership with AutoBase that will allow users of the company's inventory merchandising solutions to create and distribute inventory videos, personalized walkaround videos, dealership value proposition videos, customer testimonial videos and more.
Reputation Butler to Shake Up the Online Review Game
The company’s directors say Reputation Butler tackles a problem that dealerships face almost daily: monitoring and keeping track of online consumer reviews on countless platforms.