Pick One Goal for Facebook Ads
Facebook’s new ad categories give dealers the opportunity to create multiple campaigns to target increasingly down-funnel car buyers.
The publisher seeks expert advice for making social marketing work for dealers.
How to Be More Social
Social marketing experts from dealerships around the country share advice for starting a meaningful dialogue with your community, generating organic, in-market leads, and calculating your return on investment.
The Lawsuit Ticking Behind You
Unguarded customer data is a reliable source of income for identity thieves and a largely underestimated threat to auto dealers.