October 2013, Auto Dealer Today - Feature
By Stephanie Forshee
As consumer dependency on customer testimonials grows, automotive sites are exploring new ways to accommodate them.
Tags: automotive, Autotrader, Dealer Review Sites, Dealerrater, Edmunds.com, KBB, Kelley Blue Book, Sandy Schwartz, star ratings, Stephanie Forshee
August 2013, Auto Dealer Today - Feature
By Jennifer Ryan
Try this recipe for vehicle descriptions that are guaranteed to tantalize online shoppers.
Tags: accessories selling, advertising copy, Auto Research, call to action, consumer confidence, Edmunds.com, Generation Y, Generation-X, high value options, Kelly Blue Book, Online, online shoppers, real time monitoring, third party validation, vehicle descriptions
May 2013, Auto Dealer Today - Feature
By Brittany-Marie Swanson
Attendees of Edmunds.com’s inaugural Hackomotive event tackled some of the industry’s biggest issues and were offered a glimpse at how the tech community could bring about change.
Tags: BDC, branding, consumer complaints, Customer Experience, Customer Service, dealer website, Dealerrater, digital marketing, Edmunds.com, Facebook, Mobile Marketing, social media marketing, twitter, web marketing, Web Tools, Yelp
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