February 2018, Auto Dealer Today - WebXclusive
By Colleen Harris
Marketing expert offers a three-point plan for capturing and engaging service-bound customers in today’s highly competitive environment.
Tags: CDK Global, Google, parts and service, SEO, service marketing
December 2012, Auto Dealer Today - WebXclusive
By David Keller, CPA, CFE
CPA David Keller takes a closer look at the importance and responsibilities of an often-forgotten part of the dealership, the accounting department.
Tags: accounting concerns, BDC, common paperwork problems, morale, parts and service, Service
October 2012, Auto Dealer Today - WebXclusive
Author and CPA Dave Keller examines the best way to increase profitability in the parts and service departments.
Tags: BDC, improving your service department, increasing sales, labor to parts ratio, parts and service, Profitability, selling service, technician training
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