June 2018, Auto Dealer Today - WebXclusive
By Leonard Buchholz
Use this seven-point checklist to find lost fixed ops revenue and guarantee every sold customer will return to your dealership for maintenance and repairs.
May 2018, Auto Dealer Today - Feature
Follow this simple, three-step process to get a handle on your necessities and reduce or eliminate overspend.
By Scot Eisenfelder
Actionable data, predictive analytics, and marketing automation are the new keys to fixed ops success. Service marketing expert has a simple plan dealers can use to leverage all three.
May 2018, Auto Dealer Today - WebXclusive
Smart dealers run smart shops. Get more vehicles in and out of your service bays by improving your capacity, efficiency, productivity, and scheduling.
April 2018, Auto Dealer Today - WebXclusive
By Jim Roche
Reaching the next level of fixed ops requires dealers to consider and value their service customers’ implicit, explicit, and latent expectations.
By Tariq Kamal
Assuming every service customer will remain blindly loyal to the dealership is a mistake that costs unwitting dealers countless sales.
April 2018, F&I and Showroom - WebXclusive
By Christian Scali
Auto dealers finally have an answer to a critical compensation question thanks to a 5-4 Supreme Court decision in the Navarro v. Encino Motorcars case.
March 2018, Auto Dealer Today - WebXclusive
Whether underperforming service advisors don’t know how to hit their goals or simply refuse, dealers must be prepared to take forceful action.
September 2017, Auto Dealer Today - Cover Story
By Jill Pastore
Analytics expert helps determine your gross inventory turnover, true turnover, and fill rate.
Tags: controller, dealers, inventory management, parts and service
July 2017, Auto Dealer Today - Feature
By Gary Brooks
Online retailers are entering the aftermarket parts game. Fight back with smart pricing, inventory and data.
Tags: inventory management, parts and service, Pricing, sales
September 2016, Auto Dealer Today - Feature
By Ryan Williams
Is easy and effective service retention too good to be true? Prepaid maintenance expert offers advice for keeping your shop at capacity.
Tags: Customer Retention, parts and service, PPM
By Jim Leman
By improving the customer experience, creating a spiff program, and financing repairs, you will create new opportunities to increase your service revenue — and your advisors’ paychecks.
Tags: compensation, Customer Experience, maintenance upsell, Repairs
September 2016, Auto Dealer Today - Cover Story
As a Master Diagnostic Technician and Toyota Assembly of Champions honoree, Steve Travis has delivered 38 years of service and international recognition to Larry H. Miller Liberty Toyota.
Tags: dealers, Maintenance, Toyota, vehicle diagnostics
May 2016, Auto Dealer Today - Feature
With rock-solid processes and measurable goals, prepaid maintenance programs can help dealers keep more car buyers coming back and create limitless service and sales opportunities.
Tags: Customer Retention, Maintenance, Prepaid Maintenance, sales
October 2014, Auto Dealer Today - Feature
By Paul Potratz
Dealers are earning loyal service customers by focusing on providing a positive experience in every phase of the transaction.
August 2013, Auto Dealer Today - Feature
By Jennifer Ryan
Try this recipe for vehicle descriptions that are guaranteed to tantalize online shoppers.
Tags: accessories selling, advertising copy, Auto Research, call to action, consumer confidence, Edmunds.com, Generation Y, Generation-X, high value options, Kelly Blue Book, Online, online shoppers, real time monitoring, third party validation, vehicle descriptions
By Stephanie Forshee
Terry Longmore was focused on service-department sales long before it became fashionable. That dedication is paying off for Beasley Ford Lincoln, where Longmore’s department is capturing 3 to 5 percent of his store’s sales leads from customers waiting in the service lounge.
Tags: Closing Ratios, Creative Selling, Customer Loyalty, customer satisfaction, data mining, dealership profiles, educational-based questions, JD Power and Associates, selling cars to service customers, selling with mobile devices, TEGA Technologies’ Service Turn
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