The Showroom

Useful Articles

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On the Right Path
Sales Pro of the Month Joel White is off to a fast start at Seymour Ford Lincoln in Jackson, Mich.
Who’s Afraid of the Electric Inventory?
ChannelNet’s Paula Tompkins wants dealers to modernize their sales and customer service processes before disruptive vehicle technology forces their hand.
It’s a Process: How BPM Benefits Dealers
Omnichannel systems are backed by business process management, which works behind the scenes to manage the components of online and instore sales.
March Madness: How to Coach Your Rookies
Give green peas a fair chance at success by playing to their strengths, building trust in the process, adjusting when needed, and allowing them to close deals.
Q&A: Your Smell Affects Your Sales
Aromachologist Farah Abassi creates custom scents that energize car buyers and complement their dealerships’ brands, décor, and demographics.
Will Somebody Please Get That?
Phone skills are severely lacking in dealerships today, but one GM has a plan you can use to be sure every caller gets the right answer.
Q&A: Fix Your Hiring Process and Reduce Turnover
Dealership hiring expert Scott Brinkman shares strategies and insights you can use to attract and retain quality applicants to build a highly qualified, diverse and productive workforce.
Your Salespeople Are Being Outsold
Customers are better educated than ever, but that's no excuse for an embarrassing lack of professionalism and product knowledge.
Hot or Hype? 5 Dealer Trends to Track
The industry is changing, but not as fast as the media would have you believe. Learn how alt-fuel vehicles, flex parking, a skilled-labor shortage and digital retailing will affect your facility planning.
Q&A: Why You Mishandle Your Best Leads
Digital Air Strike’s Alexi Venneri discusses the results of the company’s latest mystery-shopping study and how dealers can improve the timing and quality of their responses.

The Showroom News

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VINFactor Partners With Selly CRM
Selly Automotive has incorporated the VINFactor market intelligence tool as a standard feature for U.S. auto dealer users.
Waymo Applies for Calif. Driverless Vehicle Testing
Waymo becomes the second company to ask permission of California’s DMV to test fully driverless vehicles on public roads.
J.D. Power Integrates Car Ratings Into NADAguides.com
NADAguides.com now features J.D. Power's quality, reliability and performance ratings, and reviews. The planned site enhancements occur just eight months after J.D. Power acquired NADAguides.com.
Dealer Wizard Joins Auto/Mate DMS
Auto/Mate Dealership Systems has integrated its dealership management system with Dealer Wizard’s suite of database intelligence solutions.
Black Book: Small Cars Hold Their Own in March
Black Book’s most recent depreciation data charts a spring surge — and predicts a decline — in values for compacts and other smaller-car segments.
DOM360 Unveils Automated Facebook Listings
Automotive Digital Marketing Agency has released a tool designed to allow auto dealers to automate vehicle listings for Facebook Marketplace.
AutoWeb Names Industry Veteran Jared Rowe President and CEO
The announcement marks Rowe's return to the company where he started his digital marketing career nearly 20 years ago. It also marks his return to the car business.
SUV/CUV Loyalty Reaches Record Levels
IHS Markit analysts say more than two-thirds of SUV and crossover buyers remain loyal to the segment, far outpacing the industry average with no signs of slowing.
KBB: Average New-Car Price Jumps 2% in March
Thanks to strong SUV sales, March's average transaction price rose $703 from a year ago to $35,285, the firm said this week.
Proactive Updates BDC Video Training Library
Proactive Dealer Solutions announced a series of new additions to its library of interactive videos for business development center training.