The Showroom

Useful Articles

See more
Illustration by ©ISTOCKPHOTO.COM/TARRAS79 Trade You for It
GSM makes the case for taking unusual trades and bartering services.
You Deserve a Promotion
Break your late-winter sales slump by offering customers a new incentive to buy from your dealership today.
How to Perfect the Walkaround
A properly executed walkaround is still the most effective tool for building trust, creating an emotional connection to the vehicle, and closing the sale.
Tesla vs. Franchise: Weighing the Pros and Cons
Todd Bryant ponders the implications of Tesla’s direct-sales model for car buyers and their communities, both of which have benefited from the franchise model.
What's the Downside?
Unlike new technology, every investment in training is guaranteed to pay off.
Photo: James Holloway Nine Months in Hell
Former restaurateur Tim Denton’s matchless work ethic and dedication to training have pushed him to new heights of success at Five Star Ford Lincoln.
4 Keys to Moneymaking Videos
Master the elements of content, exposure, and data collection to maximize the potential of your videos.
Sales professional Tracy Heid is flanked by (from left) owners Steve Ganser and pat McNamar and General Sales Manager Bryan Popp in Mad City Mitsubishi's showroom. Let’s Do This
Former police chief Tracy Heid capped a whirlwind first year at Mad City Mitsubishi by hitting the 40-car mark and earning 2016 Sales Pro of the Year honors.
Photo by Serge Melki Develop Good Habits and Dominate in 2017
It’s a new year and a great time to sharpen your dealer skillset. Top trainer lays out a five-step plan.
Tracy Heid No Challenge Too Great
In the third act of an action-packed professional life, Tracy Heid is thriving as a salesperson at Wisconsin’s Mad City Mitsubishi.

The Showroom News

See more
Kontos: Used-Vehicle Prices Soften 'Uncharacteristically' in February
February provided “further concrete evidence of softening” of used-vehicle prices, ADESA's Tom Kontos wrote in his monthly Kontos Kommentary.
MVSC’S ERT Platform Endorsed by OADA
Motor Vehicle Software Corp.’s Vitu platform has been named the Oregon Auto Dealers Association’s preferred provider of electronic vehicle registration and titling services.
J.D. Power: Tesla Owners Choose Hype Over Quality
A new report from J.D. Power finds owners of the Tesla Model S and Model X have acknowledged numerous quality issues but show no signs of disloyalty.
Edmunds, State Farm Create Affinity Program
The vehicle information site and auto insurer have teamed up to pair the Edmunds shopping experience with State Farm’s vehicle ownership tools.
Black Book: Cars Outperform Trucks, Luxury Cars Continue to Falter
Luxury vehicles continued to struggle last week, leading all segments in terms of depreciation. The other big story was the performance of cars, which continued to retain their values better than trucks.
DRIVIN, Chrome Data Announce Data Licensing Agreement
DRIVIN this week announced it has signed an agreement to license Chrome Data’s Automotive Description Service (ADS) to enhance its inventory-sourcing marketplace.
Manheim Locations Receive Top Honors at CAR
Eleven Manheim auctions took home 15 national and regional awards at this month’s Conference of Automotive Remarketing. Big winners were Manheim Seattle, Manheim Dallas and Manheim Statesville.
Sage to Pay $3.6 Million to Settle FTC Charges
The nine-store, Los Angeles-based Sage Automotive Group will pay $3.6 million to settle charges of deceptive and unfair sales and financing tactics, including yo-yo financing and payment packing.
Infiniti Joins automotiveMastermind Platform
Infiniti dealers now have the opportunity to partner with automotiveMastermind, which offers predictive analytics to drive sales and customer retention.
PERQ: Decluttered Dealer Sites Perform Best
A new analysis of consumer behavior data suggests that decluttering dealership websites increases profit, data collection and click-throughs.