inventory

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August 31, 2006

Dick Hannah Targets Sub Prime to Dominate Market

Sean Wolfington - Dick Hannah in Portland, Ore., became a dominate force in Internet retailing by rethinking their marketing strategy and recognizing there is a lot of money to be made in special finance online.

August 31, 2006

What's Your Best Price, Bottom Line

Darin George - If there were a prize for the most asked question in car sales, “What’s your Best Price?” would get it hands down. How you handle this question will determine IF you sell the vehicle and IF you maintain any gross profit ...

August 31, 2006

Courtesy Chevrolet Uses Internet Marketing to Sell an additional 85 units a month

Sean Wolfington - One of the reasons Courtesy Chevrolet has a lot of success on the Internet is because they have become masters of e-mail marketing...

August 31, 2006

How did They Do it? Case Study: Herb Chambers Sells 600 Vehicles Online.

Sean Wolfington - Herb Chambers drives revenue to service and parts department through e-marketing...

August 31, 2006

Ask not What your Salespeople can Do for You... <br/>Ask What You Can Do for your Salespeople!

Sean Wolfington - Many managers are always thinking about what their sales people should be doing for them to sell more cars,to sell more cars ...

August 31, 2006

When Is Sub Prime Sub Prime?

Becky Chernek - Does your F&I manager automatically ship the loans of sub prime customers away from your primary lender? What is the magic credit score number that triggers this policy ... 620?

August 30, 2006

A Primer On Delinquency

I have yet to encounter any dealership whose delinquency rate is substantially different than the delinquency goals of that dealer...

August 30, 2006

A Salesperson's Most Valuable Asset

Dave Anderson - You must become a more active marketer and unabashed promoter of your own services. And the key to marketing is repetition ...

August 30, 2006

Think Beyond the Results To The Keys That "Deliver" Internet Sales Success

Al Amersdorfer - Professional, personal and financial rewards will only come as the result of a consistently solid best effort...

August 30, 2006

What Dealers Need To Know About Automatic Car Washes

Bud Abraham - Keep in mind that some systems will still require labor because they will not wash the vehicle thoroughly or completely.