May 15, 2013
Attendees of Edmunds.com’s inaugural Hackomotive event tackled some of the industry’s biggest issues and were offered a glimpse at how the tech community could bring about change.
April 16, 2013
Pinterest is proving to be business-friendly. It recently rolled out a new tool to help businesses measure the effectiveness of their activities on the social media site. Our digital marketing expert offers his thoughts.
March 19, 2013
Still skeptical about investing in social media? Get started by encouraging positive reviews and more search engine returns.
March 5, 2013
The magazine’s digital marketing expert provides a nice primer for getting your digital ad strategy dialed in.
February 19, 2013
Ali Amerrizvani offers three critical items a dealer must get right in 2013 to succeed online.
January 23, 2013
Marketing experts takes a look at Facebook, and provides a primer for brand building on the social media site.
January 11, 2013
Ali Amirrezvani uses the magazine's 100th issue to reflect on the last decade of digital marketing in the automotive retail arena.
December 24, 2012
Author George Nenni looks at a recent major change in the world of Internet domain names.
December 5, 2012
Ali Amirrezvani, president and CEO of DealerOn, discusses changes dealers can make to their digital marketing strategy to include an under-served segment online, F&I.
November 28, 2012
Expert Paul Potratz explains exactly how to setup your marketing strategy to make your website conversions skyrocket and your advertising cost per lead decrease. Potratz discusses how to use new technology such as heat mapping, eye-tracking and multi-funnel channels to provide important & actionable information.
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