Auto Dealer Today Issue

April 2017

Cover Story
The Ultimate Profit Machine
By Tariq Kamal

Job Pimentel brings 30 years of automotive industry success to his new role as GM of New Country BMW in Hartford, Conn.

Features

Recycled Class Action Theories

By Thomas B. Hudson, Esq.

Dealers in Oregon are facing a class-action lawsuit that describes dealer participation as a kickback scheme.

Don't Leave Feedback to Chance Tempting though it may be, engaging in tit-for-tat arguments with online reviewers is never a good idea. Photo ©iStockphoto.com/Antonio Guillem

By Alexi Venneri

Digital marketing expert defines the important role of online reviews and customer surveys in the social media mix.

Read the Instructions! Chick-fil-A founder S. Truett Cathy founded his highly successful fast-food chain on a pledge to be active in the communities his restaurants serve. Photo by Mark Turnauckas

By Ronald J. Reahard

Success requires dealers to read the proverbial instruction manual for compliance, transparency, and customer service.

Blog

On-the-Point

Jim Ziegler
The Future Ain't What It's Cracked Up to Be

By Jim Ziegler
The Alpha Dawg sets the record straight on Tesla’s troubled lineup, GM’s European misadventures, and Sergio Marchionne’s endless search for a suitable trading partner.

Convention and Super Bowl Hangovers

By Jim Ziegler
The Alpha Dawg has a lot of ground to cover after a memorable trip to New Orleans, a soul-crushing loss to the Patriots, and more factory mischief than one man can take.

Welcome to Saturation Nation

By Jim Ziegler

Turn Out the Lights, the Party's Over

By Jim Ziegler

Opening Observations

Over the Curb