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September 17, 2013 - Industry News Combats Top Mistakes of Automotive Marketing

In a webinar titled, “The Seven Digital Sins of Attribution,” offered a guide to the most common metrics mistakes and how dealers can correct the misconceptions.

Tags:, digital marketing, Kirsti Correa, webinar

September 12, 2013 - Industry News

Online Media to Dominate Automotive Advertising in 2013

A new study predicts that online media will dominate automotive advertising this year. It also indicates that the migration to digital advertising is still in the beginning stages.

Tags: 2013 Automotive Advertising Outlook, Advertising, Borrell Associates, Brittany-Marie Swanson, budget, Online

September 12, 2013 - Industry News

HookLogic Joins's Certified Provider Program

Hooklogic’s Web2Show and Lead2Show tools will now be available to members of’s Certified Provider Program.

Tags: Certification,, HookLogic

September 12, 2013 - Industry News

StoneEagle, Evolve Partner on Hiring Platform

Using the AutoSelect platform, dealers can easily sort job candidates by its red, yellow and green indicators.

Tags: Hiring, StoneEagle Group

September 12, 2013 - Industry News

DOJ Settles Rate Discrimination Suit Against Calif. Dealer

The U.S. Department of Justice settled a lawsuit filed against the former Union Mitsubishi of Los Angeles. The suit claimed the dealer charged non-Asian customers higher interest rate markups.

Tags: Equal Credit Opportunity Act, Federal Reserve, Mitsubishi

September 10, 2013 - Industry News

New TrueCar Policy Raises Questions

TrueCar takes fire for new write-off policy that requires dealers to pay for every TrueCar user who walks through their door and buys a vehicle. The company’s chief executive said the new policy was added to provide clarity, not to punish loyal users of the service.

Tags: Brittany-Marie Swanson, Policies, Scott Painter, TrueCar, TrueCar Dealer Council,

September 10, 2013 - Industry News

Cal Worthington Passes Away at 92

Cal Worthington, best known for his iconic TV ads that played on the most imaginative stunts to get customers to 'Go See Cal,' passed away Sunday afternoon.

Tags: Advertising, auto dealer, Cal Worthington, car dealer, Ford, Go See Cal, Marketing, obituary, Stephanie Forshee, TV commercial

September 10, 2013 - Industry News

NADA: August SAAR Highest Since November 2007

Not since the fall 2007 has the industry’s SAAR reached the 16 million-unit level. The NADA also reports that August went on record for the highest monthly sales volume this year.

September 10, 2013 - Industry News

Dealertrack Releases ECOA/Fair Lending Compliance Resources

The technology firm’s new model compliance template and supporting worksheets are designed to help dealers develop fair lending policies and address potential credit discrimination audits.

September 6, 2013 - Industry News

NADA Issues Dealer Data Guidance

The NADA issued a memo to members last week that outlines regulatory requirements for protecting the consumer information they collect. The memo follows warnings about data access from the FTC and F&I and Showroom columnist Jim Ziegler.

Tags: Brittany-Marie Swanson, Data, data protection, DMS, Federal Trade Commission, Gramm-Leach-Bliley, NADA, National Automobile Dealers Association

September 4, 2013 - Industry News

Steven Antonakes Named Deputy Director of CFPB

Steven Antonakes officially assumes the role of deputy director for the CFPB, the bureau announced this week.

Tags: CFPB, Richard Cordray, Steven Antonakes

September 4, 2013 - Industry News

CFPB Puts 'Furnishers' on Notice

The CFPB put companies that supply information to consumer reporting companies on notice, warning them that they are bound by law to investigate consumer disputes.

Tags: bulletin, CFPB, consum credit report, Consumer Financial Protection Bureau, Fair Credit Reporting Act, notice

September 3, 2013 - Industry News

2 Dealers Accused of False Advertising Settle With FTC

As part of their settlement with the FTC, two dealers from Maryland and Ohio are prohibited from advertising discounts or prices unless the ads clearly disclose any qualifications or restrictions.

Tags: false advertisements, Federal Trade Commission, FTC, Settlement

August 28, 2013 - Industry News Settles With Firm for ‘Fake Reviews’ reached a settlement with Humankind Design Ltd., the online reputation management firm the site was suing for posting fraudulent reviews on behalf of 25 car dealers nationwide.

Tags: court,, Humankind, Justin Anderson, Lawsuit, ratings, reviews, settle, Settlement, Stephanie Forshee

August 27, 2013 - Industry News

Son of Larry H. Miller Dies at 44

Roger Lawrence Miller, son of Larry H. Miller, passed away unexpectedly at the age of 44. He grew up working in the family’s dealerships and eventually worked in almost every operation under the Larry H. Miller Automotive Group.

Tags: Larry H. Miller Dealerships, obituary

August 22, 2013 - Industry News

AutoTrader, Kelley Blue Book to Launch Versions of Dealer Reviews will introduce a new version of dealership reviews to its site, company officials confirmed this week. Meanwhile, Kelley Blue Book is in the process of testing a ‘Dealer Ratings’ feature.

August 22, 2013 - Industry News

eBay Motors Launches National Subscriptions for Dealers

eBay Motors’ new model enables dealers to reach a national base of consumers through more efficient fixed-rate pricing.

Tags: ebay, eBay Motors

August 21, 2013 - Industry News

First Ford Dealer Tests ‘Go Green Initiative’

Wayne Farrell, sales manager at Mullinax Ford, gets a firsthand look at the next generation bulb being shown first at the Orlando dealership as part of the first U.S. demonstration of how auto dealerships can support "green" initiatives. 

The initiative provides the same light with a lower utility cost. Mullinax Ford tested the bulbs and saw savings from their use.

August 15, 2013 - Industry News

Yelp Catches More Companies Buying Fake Reviews

This week, Yelp issued another round of consumer alerts, or pop-up messages warning customers that a business was caught ‘red-handed’ trying to purchase fake reviews.

Tags: businesses, Consumer Alert, Dealership, fake reviews, fraudulent, Kristen Whisenand, Lawsuit, reviews, Yelp

August 15, 2013 - Industry News

Texas Dealer Sued for Tasering Employee

A former employee is suing Houston, Texas-based Fred Fincher Motors because he was reportedly harassed by co-workers with a stun gun, according to KHOU-11 News.

Tags: Dealership, employees, Fred Fincher Motors, harassment, Lawsuit, stun gun, sued, taser

August 15, 2013 - Industry News Reveals ‘17 Best Cars’ on the Market lists the Top 17 cars consumers would buy if money wasn’t an issue. Toyota led the way with three vehicles on the list, while Honda had two.

August 13, 2013 - Industry News

Google Study Reveals Opportunities for Dealer Service Departments

In a new study commissioned by Google, 81 percent of drivers said they agree that quality service is more important than price. The tech giant says the stat means dealership service departments are primed to steal business from service chains.

August 13, 2013 - Industry News

CFPB Responds to House Republicans

The CFPB was short on details when it responded last week to 35 House Republicans who requested additional information on the bureau’s review of dealer participation programs.

Tags: CFPB, Congress, Consumer Financial Protection Bureau, discrimination

August 13, 2013 - Industry News

Jeff Schmitt Auto Group Loses BBB Accreditation

The Better Business Bureau suspends the group’s accreditation after it paid more than $500,000 to settle at least 25 lawsuits related to its F&I practices. The operation had an 'A+' rating before it lost its accredidation.

Tags: accreditation, BBB, Better Business Burea, dealer, Dealership, Jeff Schmitt Auto Group, Lawsuit, rating, Ronald L. Burdge, Settlement, Stephanie Forshee

August 13, 2013 - Industry News

5M Facebook Fans Design New Porsche

Porsche unveiled its new 911 Cabrera 4S this week to celebrate the carmaker’s 50th anniversary. It’s a vehicle dreamed up by fans of the automaker’s Facebook page.

Tags: 911 Cabrera 4S, car, contest, Facebook, fans, Like, Porsche, Social Media