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Pearl Technology

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January 11, 2017 - Industry News

Pearl Combines Equity Mining Tool With 'Buy Direct From Consumer' Platform

The integration will allow dealers to search for vehicles they wish to purchase directly from consumers by year, make, model and trim, according to the company.

Tags: Equity, Marketing, Pearl Technology, Technology

November 28, 2016 - Industry News

Pearl Technology Launches Proximity Marketing Platform for Dealers

The new solution, according to Pearl Technology, gives a dealer the ability to circumvent a retail transaction at a competitor’s lot by delivering real-time offers through the customer’s mobile device.

Tags: Marketing, Mobile Marketing, Pearl Technology, Proximity Marketing, Technology

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