Top News

BMW Dealerships Lead the Industry with Mobile Apps

November 15, 2010

New report reveals trends in do-it-yourself apps for iPhone, iPad and Android


CUPERTINO, CA – MobileAppLoader, powering the most mobile apps for small and medium-sized businesses, has published a new report showing that apps for BMW dealerships are downloaded 36 times more frequently than apps of other luxury car sellers. 

“Our iPhone app is a fantastic tool for our dealership. We send news and updates to our customers with it. They can check our inventory and request appointments directly from it. Our app is always in our customers’ pocket," says Ty Whiting, who picked MobileAppLoader to create an app for “Classic BMW” in Ohio.

Danielle Cloutier of Crevier BMW in Santa Ana, CA says their iPhone app is “an important tool for our e-commerce and marketing services. It is important for us to have a presence in the iTunes App Store, and our customers love it.”

The report goes on to reveal that other dealerships are beginning to recognize the benefits of mobile apps.

“We’ve won business by having a presence in the iTunes App Store," says Tim Glockner, who used MobileAppLoader to create an app for Glockner Toyota/Honda in Ohio. “Our customers love it!” he says.

According to the report, dealerships get the most mileage from apps featuring instant notifications, inventory searches, and appointment scheduling. Notifications enable them to connect with customers via text and picture-based messages, including announcements of sales and coupons. Inventory searches make car shopping easy and convenient from customers’ mobile phones. Appointment scheduling lets them quickly request appointments without the need to go online or make a phone call.

Zvika Ashkenazi, CEO of MobileAppLoader, says that mobile phone users find apps more appealing than Internet web sites.

“To reach this mobile audience, businesses are creating apps in growing numbers,” he says. “They want an affordable way of increasing exposure and reaching out for customers across iPhone, iPad, and Android platforms.”

MobileAppLoader’s vision is to help businesses succeed in a market where the difference between winning and losing a sale often hinges on the proximity of information.

“With mobile apps, businesses increase their accessibility, and customers respond to that convenience,” Ashkenazi says.
 
Other industries report similar success with apps. For a breakdown in demand and a complete report on app market trends, click on: http://www.MobileAppLoader.com/news or call MobileAppLoader at (408) 844-4696.

About MobileAppLoader
MobileAppLoader is the first company to provide an innovative platform for the creation of affordable, customizable, do-it-yourself apps. Powering the greatest number of apps for small and medium-sized businesses, MobileAppLoader enables it customers to increase their visibility and accessibility among the growing number iPhone, iPad and Android users.

MobileAppLoader is leading the market with the FIRST and MOST:
• DIY apps for the iPhone?
• DIY apps for the iPad?
• DIY apps for Android devices

11/10/10

Your Comment

Please note that comments may be moderated. 
Leave this field empty:
Your Name:  
Your Email:  

CLOSE [X]

READ NEXT

Dealix Adds Buyer Insight(TM) to Automotive Leads

Dealix, the leading provider of automotive customer leads for new and used cars, has launched today a new feature, Buyer Insight, making it the first automotive marketing company to provide dealers with information about past new car lead activity.