DETROIT — After a three-month pilot, Ally is officially rolling out its flagship vehicle service contract, Ally Premier Protection, to dealers nationwide beginning this month. The product, which was previewed at the NADA convention in January, features enhanced benefits for auto consumers, powered by an intuitive and easy-to-use technology platform for dealers.
In a survey of pilot dealers, the vast majority (87%) of respondents said that the training they received during the transition was excellent, while 87% said that the overall transition was either "seamless" or "very smooth" with no or few unexpected interruptions.
"After pilot testing Ally Premier Protection at more than 60 dealerships, we are very pleased with its performance and the feedback from our dealers," said Doug Timmerman, president of Ally Insurance. "More than just a product, Ally also provides the service, training and consultative support to help dealers optimize their F&I sales results, achieve higher levels of customer satisfaction, address compliance issues and navigate complex business dynamics."
Ally Premier Protection is now available nationwide for nearly 650 makes and models of new and used vehicles and features new benefits, including expanded coverage eligibility on older and higher mileage vehicles, a disappearing deductible option, and full roadside assistance.
The company matched its product with a technology platform called the Vehicle Protection Center. It’s designed to make the administration and management of contracts easy and intuitive throughout the contract lifecycle and uses simplified processes to reduce errors and speed transactions. The system features claims integration with virtually every dealer management system and provides streamlined operations between Ally and dealer F&I and service departments.
"As we continue to add premium product offerings to our mix, we are pleased that our dealers recognize the value that our professional training and support programs provide during transitions like the move to Ally Premier Protection,” Timmerman said. “We believe that our unique combination of products, consultative approach, and experienced people work hand-in-hand to drive F&I performance for our dealers."