HUNTINGTON BEACH, CA — Vboost Inc., a viral marketing company focused on the auto industry, has announced three new features to its marketing program.
As part of a new agreement Vboost signed with a top recording clearing house, auto dealers will now have a large selection of music to use as background for their "customercials."
“We now have the rights to use an incredible library of top music, from today’s artists to rock-and-roll classics,” said Paul Moran, Vboost CEO. “Music creates such a great emotional impact, and our photo and video packages are now even more powerful. Dealers can match their ‘customercial’ song to the OEM music used for national TV ads if they like, or just choose a top-rated song that fits their brand or dealership style.”
The company also announced an upgrade designed to allow dealerships to receive instant customer consent to post their photos and videos on the dealership’s website, Facebook page, and other social media sites. Vboost claims that, on average, customers consent to releasing their photos and videos 60%-70% of the time.
Lastly, dealerships will now be able to text the “customercial” photos directly to their customers’ cell phones. Vboost states that the speed at which dealers can now send their “customerical” photos to customers will increase open rates and lead to faster online sharing.
Vboost’s core product allows dealers to capture customer photos at the time of vehicle delivery and immediately send “branded” photo slideshows set to music to customers so they can share with family, friends, or social media platforms. From there, Vboost monitors and quantifies results from each viral marketing campaign and reports back to their dealers.
“Our dealers often enjoy 100% share rates and thousands of photos/video views through our proactive process," Moran said. "We bring them more referral business by creating positive viral marketing from customer photos taken at the time of delivery. These can get shared by the customer on social media. As our dealers see the huge value of video, they have been asking for more features and options. I think our dealers will be very happy with these new features."