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Traffic Control Introduces New Features

November 7, 2017

DELAND, Fla. — Dealer software solutions provider Traffic Control has launched new features designed to improve multiple F&I-related steps to improve deal cash flow, employee efficiency and customer satisfaction.

“The days of chasing contracts to get deals funded — of risking customer retention because of conflicts over ‘We owe’ promises — and seeing customer zeal wane as F&I managers go in and out to photocopy and scan deal jacket items, is over,” says Brendan Hurley, co-founder of Traffic Control CRM and owner/operator of Hurley Chrysler Jeep Dodge Ram in Deland, Fla.

Traffic Control CRM now features electronic document technology integrated with RouteOne to pull lender stipulations so F&I can prepare and submit to lenders all required deal paperwork. The company claims its system ensures F&I managers know what lender stips a deal will require, from proof of residency and employment to a marital separation decree and more, so clean deals are presented first time.

“F&I means more than finance and insurance. It also stands for ‘Finish it,’ because the dealer doesn’t get his or her money if the deal’s not done,” Hurley says. “As one dealer told me recently, ‘I’m lost in a sea of paperwork and none of it is money.’ Enhanced Traffic Control CRM reduces the paperwork clutter and delay and turns it into more money.”

These features are, for a short time, a complimentary upgrade to Traffic Control CRM users, according to the company.

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